Meet The Team 

Wayne and Michael have worked side by side for several years, forging a trusted partnership built on shared values, complementary strengths, and a deep understanding of the signage industry. With decades of combined experience across Australia’s largest signage companies, they have delivered high-impact projects for some of the country’s most recognisable brands, earning a reputation for precision, reliability, and results.

Through years of hands-on delivery, they recognised a persistent issue: signage projects were not meeting expectations. Deadlines slipped, branding missed the mark, and prices continued to rise. They knew there had to be a smarter way, and they built it.

Outsource Resource was created as a new way to do business in signage.

By drawing on their deep industry knowledge and long-standing relationships with top-tier manufacturers and suppliers, Wayne and Michael have built a delivery model that is agile, accountable, and outcome-driven. Every project is matched with the right production partner, managed with hands-on oversight, and executed with the end result in mind, ensuring your signage is delivered on time, on brand, and with lasting impact.

With over 40 years of experience in the signage industry, Wayne has witnessed and driven significant change. From the early adoption of vinyl cutters to today’s advanced LED and digital technologies, he has remained at the forefront of innovation while never losing sight of what matters most: delivering quality signage on time and on budget.

As Director of Partnerships and Innovation, Wayne leads the development of a trusted supplier network spanning Australia and overseas. These relationships are not just transactional, they are strategic. Each partner is handpicked for their reliability, proven capability, and commitment to delivering under pressure and getting it right the first time.

Having taken multiple products and solutions to market throughout his career, Wayne’s passion lies in sourcing the latest advancements in both static and digital signage, ensuring clients stay ahead of the curve with smarter, more impactful solutions.

Wayne’s ability to build long-term supplier relationships while championing continuous innovation gives clients a distinct market edge, from concept to completion.

Michael brings over a decade of national experience in signage delivery, with a strong focus on retail environments, multi-site rollouts, and high-profile brand activations. Known for his hands-on approach and strategic oversight, he has led major projects for some of Australia’s most recognisable brands, ensuring every outcome is delivered on time, on brand, and with measurable impact.

As Director of Sales and Operations, Michael oversees the full project lifecycle. He works closely with clients from concept to completion, taking the time to understand their objectives, align stakeholder expectations, and translate vision into execution.

Michael is passionate about building meaningful client relationships, creating partnerships grounded in trust, clarity, and shared ambition. He thrives on turning ideas into reality, helping brands bring concepts to life through signage that performs at every level.

With a background in business development and account management, Michael’s approach blends commercial insight with practical delivery, ensuring signage solutions meet brand expectations, project timelines, and operational demands.